The popular brand of Ben and Jerry Icecream, in a PC nervous breakdown, decided publicly to boycott sales in Judea and Shomron. We are, naturally, very angry because of this aggression and doing everything to make them change the policy. B&J belongs to the Unilever conglomerate, so our defense has escalated up to this very powerful international corporation. And it is suffering and getting the message. I have no idea how it is done but its shares are falling 15% at this very moment.
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